Anmade
- Brand Identity
- Art Direction
- Touch Points
- Web Design
Year
2022
Ceramist An never aspired to be in the limelight while crafting her pieces. But what happens when ambition takes the lead, and you begin to feel that this hobby could evolve into something more?
Year
2022
MADE WITH LOVE
Anmade was born out of a love for gifting. Initially only crafting items exclusively for friends and family, subtly leaving her mark. Her items made truly special because of her history as an architect. Merging this expertise with her passion for pottery, resulted in truly unique pieces that stood out in the world of ceramics. Inviting you to pause and appreciate the beauty of genuinely handmade pieces.
Celebrating Uniqueness
Thanks to this exquisite handcrafted work, each item is genuinely one-of-a-kind. None are alike, making each piece special in its own way. Throughout the entire branding we tried to celebrate this concept, paying tribute to the uniqueness.
THE UNCOMMON
We started out by creating a custom font exclusively for the logo, adorned with delightful quirks that mirror the brand’s essence. To take this concept even further, we created a system where nothing aligns perfectly. We experimented with asymmetrical grids and unconventional text placement, ensuring an intriguing design that always has something in common – the uncommon.
Credits
Photography — Katoo Peeters
Videography — Yan Krukao
Webdevelopment — Métier